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community newsBrighton Pride 2010… a straw pollThursday, 31 December 2009 Before we begin: Pride in Brighton & Hove is run by a board of volunteer trustees, all of which are giving up their time for nothing alongside full time jobs and none of which are allowed to benefit from their role as a trustee. The charity also employs a part time Chief Executive and part time paid worker for sponsorship and fundraising. Wilde Ones, the company behind the production of the event for the last ten years, has not tendered for the 2010 event, giving two main reasons for not feeling able to submit a tender for the job this year: Pride's tender document had expanded from 12 pages to 70 pages and in their eyes contained a number of points which made it unworkable. Additionally, the tender deadline was at a time when Pride were publicly stating that they had a shortfall in funds and would possibly need to scale back and rethink the event to meet a new tighter budget. Instead Wilde Ones put together a proposal to produce the festival in its current format (ie - similar to the 2009 event) - but putting funds raised over and above the cost of running the event back into the community sector. This was, in effect, a no risk proposal for Pride, though any additional funds raised would not go directly to Pride but would go to the Rainbow Fund administered by the Sussex Community Foundation (www.sussexgiving.org.uk) and would be ringfenced for local LGBT groups. As we understand it, a trustee of pride has been invited to form part of the distribution committee for the Rainbow Fund. Following the tender process, Pride in Brighton & Hove informed Fisher Productions that they had won the 4 year tender to produce the Preston Park event starting in 2010 - though they have not yet said what format this will take and what tents/areas this will include. Gscene magazine subsequently paid for an Experian credit assessment to be carried out on Fisher which reported that it is a "maximum risk company" with "very heavy trading losses". The unfavourable credit report makes it unclear as to whether businesses will still be willing to risk putting thousands of pounds up front to sponsor key areas of the park such as the dance tent and cabaret tent. Conversely, comments from Pride Trustees at the last open meeting indicated that they feel that the Wilde Ones 'rescue package' would mean relinquishing control of the event to a single private company which they felt was very much the wrong direction to take, pointing out that this is exactly how London Pride failed. Both the Wilde Ones and Fisher proposals for the park now include a perimeter fence to help curb some of the problems experienced over the last couple of years and to safeguard takings over the bars which are an important part of ensuring that the event can remain free. Regardless of who runs the park event in 2010 - if it is to take place at all then a reasonable degree of sponsorship needs to be raised. The arguments each way here go something like this: Pride may find it hard to raise sponsorship from businesses if they do not have the full support of the community which - on the surface of it - they do not currently appear to have, given the reaction on Facebook and the reaction reported in Gscene of the majority of gay businesses in Brighton. Pride argues that it is only a small but vocal minority of people that have concerns with the direction that plans for the 2010 event are taking - and that those people have financial reasons for voicing support for the Wilde Ones proposal. Wilde Ones may also meet problems raising sponsorship given that they are a private company (businesses may find it difficult or impossible to justify donating to anything other than a not-for-profit or charitable organisation). Wilde Ones argue that their proposal will work with a minimum level of sponsorship which they have already secured in principle, and that either way - this is a risk that they themselves will take rather than the charity. There are undoubtedly a multitude of other issues surrounding the 2010 event but we believe we have at least touched upon the key points here. Whichever way the event goes in 2010 - if it is to go ahead at all then it is vital that it receives full public and business support. Whatever the outcome of this poll, we hope that it will at least provide a focus for urgent discussion over the coming weeks. Declaring our interests: REALBrighton has been a strong supporter of Pride in Brighton and Hove over the last seven years, supplying and maintaining the charity's website, supplying photography services and offering advertising and other services in support of the event. REALBrighton does not benefit from Pride financially. REALBrighton has no connection with Wilde Ones. REALBrighton supplies photography to Gscene magazine. Aeon Events is a REALBrighton Business Member, as are most other gay businesses in the city. This poll has now closed. The results can be found at: www.realbrighton.com/news-story/678 your commentspage 1 | page 2 said by wildeones Responding to the comment above: said by DollyCarter Can somebody please explain exactly what the Pride / Fisher proposal actually is? said by hunkygardener I am sure many avenues have been explored with regard to income generation but as one of the best gay festival/events still going I can't be the only person who feels this event should carry an entry/cover charge. said anonymously In what way did London Pride fail? said by jimmegee This is all very depressing. In-fighting, poor management, accusations flying: this is exactly how Pride in London went from being a large and pretty well-run annual festival to, well, pretty much nothing in a matter of years. said by getdaggy Democratise Pride! Give Pride back to the city and its citizens! page 1 | page 2
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said by scrubber
on Saturday, 9 January 2010, 3:33pm
The reason Wilde Ones did not tender, was because they were advised not to on legal grounds and the Pride organisation had not provided their office with the organisation's accounts, or any form of business plan for the next few years. I believe, owning a events business myself and looking at what has happened to the Big Chill for example, they made the right decision in terms of a vote of no confidence in a failing organisation - but still came up with a solid buisiness proposal to go forward.
I would be very sceptical of any buisiness who engaged in a dubious tender document as the only reasonable explanation for doing so would be that your own company was struggling and you were willing to expose yourself to risk because your company has nothing to lose by doing so. I believe Gscene has pretty well confirmed this is the case with Fisher Productions who traded at a massive loss of £500,000 in their last declared accounting period. None of this is speculative - all the information is available to the public.